misr

MINISTRY OF INTERNAL TRADE

AGREEMENT

Every mall built by the Orouba Misr group ensures its role in the economy as well as ecological and social perspective Creating new jobs, enhancing the supply chain, logistics, and production happens simultaneously.A protocol has been signed by the Minister of Supply and Internal Trade, in cooperation with Dr. Herve Majidier, Regional Director of Carrefour in the Middle East, and Dr. Hassan ElDeeb, Chairman of the Orouba Misr Group.

 

This agreement is to entitle the Orouba Malls and Carrefour to create 10 new shopping malls outside the city of great Cairo. Serving the community is our honor and significant development is a goal that we work for. As adding value to a business is a hard business that is worth to achieve, Long term developments from just business point of view aren’t that appealing, but for social & community well fair it’s very attractive duty. Developments in the Delta area (Tanta, Damanhur,Zagazig, and Mansoura) and developments covering Upper Egypt (Asyut and Minya) as well as Suez Canal cities are all potential and in plan. Bringing these cities its needs according to their behavior and consumption pattern is a success story that had been studied by developers and retailers of the pioneering steps made by the Orouba Misr group, which we are extremely proud of.

These agreements are made to serve the wellbeing of the nation,serving Egypt’s people as customers, retailers, entertainment, facilities, and job providing is a goal and a vision we shared and had always worked through that.
A total investment of 2 billion Egyptian pounds is dedicated to these developments, 20,000 direct jobs will be created, and trade will be achieved and regulated to insure quality and best prices guaranteed.

 

The selection of mall locations to insure accessibility and visibility to customers, an intense market study to make the right level mix attract the desired tenants as well as anchor stores and entertainment isn’t an easy job, but the combination of all these with the strategic alliance built with almost the biggest retail developer in the world Carrefour and the cooperation of the Ministry of Internal Trade in accordance to the Presidents’ vision to develop new areas  build new communities and offer new jobs is all a successful and fruitful mix.